Lobster Beach Club
A brand-led digital presence for a boutique beach resort in Nigeria.
Overview
Built a WordPress site that matched the physical luxury of the resort — every design decision built to convert browsers into reservations.
Client Background
A boutique beach resort on the Nigerian coast offering a premium hospitality experience. The existing web presence didn't match the quality of the physical product.
The Challenge
Visitors couldn't get an accurate sense of the experience from the website — leading to low enquiry rates and friction in the booking journey.
The Solution
Rebuilt the site with brand-first design principles: immersive photography layout, clear service hierarchy, and a streamlined enquiry flow. Every page was written and designed to evoke the atmosphere of the resort.
Results
Website rebuilt to match brand positioning and physical experience
Clear enquiry pathway reduced friction in the booking process
Content structure built to support future direct booking integration
Skills applied
Tech Stack